by Nicola Luccarini |•|
Unfortunately the “famolo strano” he did not abandon us despite the period!! It is perhaps still thought that extravagance (always supported and justified by messages and cultured citations) is synonymous with freedom and creativity?! Wake up! It is said that fashion must make people dream! exact, let's talk about dreams, not of nightmares … unfortunately no one touches “the Untouchables” that is the most powerful brands. So many creatives often continue their delusional mental journey, often very cultured but often dangerous for the more hardened Fashion Victims than in the name of “new and creative” often yes “tan, Sunglasses, for the holidays”. Pseudo-cultural justifications e (now it is fashionable) sustainable and ethical are ready for use! Important messages most of the time conceal purely economic interests.
We at Magazzino 26 we prefer collections that excite us, that reach our stomach. Collections that do not bluff, managing to make business complementary, creativity and quality. In these women are the protagonists, not clothes. They are highlighted, embellished with creations that do not force them to sacrifice in order to appear well, indeed, they make them safe and at ease.
Oversized oversized jackets, heavy and unmanageable hoods, brothel transparencies, heels that often already create problems for models! A pure exercise in style for over the top and overrated designers. A style that increasingly favors combinations of colors and fabrics and clumsy volumes.
Yesterday I read about a collection: “the prints of the fabrics are deliberately ugly” But why?? To send a message… but of what? Let's talk about dresses from the cost of 2/3 thousand euros minimum! The journalist justifies, indeed he understands the message and perhaps falls in love with it!!
I will be mischievous but I would like to see if her daughter was walking around with that ugly but glamorous garment!
To us this week of real or digital fashion shows, those who manage to combine style and creativity are fascinating, quality and possibility of use over time of what they invite us to buy. Collections are also diametrically opposed to each other but all aimed at giving us a woman with a capital D: Contemporary, stylish, feminine never vulgar, never soiled by what she wears, often ironic.
What about, for example, the craftsmanship and creativity of Scervino, of the natural but also sophisticated elegance of the sartorial masterpieces of King George? Without neglecting the glamorous modernity of Versace. Remarkable experimentation and the undisputed allure of Fendi. Adorable “l’Ironic Couture” di Moschino,en and the newfound freshness of Blumarine. Great admiration for Dolce and Gabbana always in tune with their concept of style and their audience. Ferragamo back on track after a little creative slip.
To date, these fashion houses have made us think that Made in Italy does not miss a beat! In Milan today, tomorrow much more .. see you soon!
